Grapevine, TX – River Rock Marketing Services is rolling out its 2011 Virtual Gift Show. The online show, the first of its kind in the merchandise incentive industry, features a full suite of interactive tools including short videos that highlight River Rock’s Preferred Gift Recommendations for 2011.

“We realize that traveling to a gift show requires a lot of time and expense for our customers,” explained Alan Yarbrough, Director of Sales for River Rock Marketing. “We want to make it easy on our customers to participate in the show to see next year’s hottest items, and also provide an opportunity for them to view information on their schedule. We believe this new format will be fun and entertaining,” said Yarbrough.

River Rock Marketing will be releasing a series of videos over the next several weeks that detail each gift recommendation, with useful information such as product features, benefits of use, the best time to offer the gift, and other useful tips. River Rock will also highlight their capabilities and services, including the Rock Solid Guarantee and the easy to use Incentive Manager™ online inventory management platform.

The River Rock Marketing Virtual Gift Show can be found online at www.riverrocksvcs.com/giftshow/. While at the show, don’t forget to sign up to receive automatic updates when new product videos are released!

River Rock Marketing Services specializes in developing customized incentive-based acquisition and retention programs for the financial services industry. It leverages its unmatched industry knowledge, deep experience and proprietary ConsumerNSight research to recommend and source incentive gifts with a level of perceived value that drives higher response rates to marketing outreach efforts. Its state-of-the-art online inventory management tracking and reporting technology delivers an affordable turn-key customer attraction program that is simple to execute at the branch level. For more information, visit www.frontiermktg.net/rrmktg/ or call 817-488-3901.